Frequently asked questions
- Why choose Tate Publishing?
- Will my book be available in bookstores?
- What will you do to market my book?
Tate Publishing offers the very best opportunity for first-time authors in the industry today. First, your book will be unique. From the editing to graphic design of your print book and eBook to the voicing and conception of your audiobook, you will be involved in the process of creating a variety of products that you will be proud of—multiple products that will allow you to truly penetrate the market in a variety of ways. Second, our marketing team will partner with you to sell your book through nationwide distribution and work hand in hand with Key Marketing Group to publicize both the release of your book and the book signings and appearances we schedule for you. Finally, you will be assigned a personal marketing representative that will provide unending customer support—that's right, we'll help you market your book for as long as you desire to pursue the endeavor!
In addition, Tate Publishing is not a POD, vanity or self-publisher. There are many of these types of companies out there that provide great services, but at Tate Publishing we are very selective with the titles we choose. The larger self-publishers in the industry average over 46,000 authors per company. As of 2008, Tate Publishing boasts an author pool of just 1,028, yet our sales numbers and average sales volumes are much greater. Our selectivity makes it possible for us to provide our authors with a level of market penetration that is second to none because of the quality of our product. We have the best reputation in the industry for quality and service and are looking forward to speaking with you about your work.
Will my book be available in bookstores?
Yes! Tate Publishing & Enterprises distributes every title nationwide through Ingram/Spring Arbor, the world's largest book distributor. We place actual product into Ingram's warehouse, ensuring your work is available to all the major book outlets, both physical bookseller stores and online websites such as amazon.com, barnesandnoble.com, and target.com. We invite you to visit our online events calendar to see the stores and retailers we work with directly on a daily basis.
It is important to remember that Tate Publishing doesn't just provide or ensure availability of our products to book stores. We actually stock product with stores and distributors. Self-publishers will claim they provide availability, but the product is rarely accessible and must be ordered after a purchase has been made. At Tate Publishing we work to guarantee availability, and if a distributor or vendor ever runs out of stock, we resupply them immediately. We do not supply as an on-demand or self-publisher would after a sale or request has been made for a title. We use traditional methods of supplying vendors and accept returns 100% of the time. We have excelled and have shown over 218% growth the last four years in sales for the industry. Tate Publishing has achieved great success with our product line because of our successful and talented authors, marketing staff and wonderful partnerships with every major book store, groups like Key Marketing Communications, and even niche markets like Starbucks, Java Dave's Coffee, FYE, and many more. These venues and partners provide wonderful opportunities for all of our authors and artists alike.
What will you do to market my book?
Tate marketing works hard every day to give our authors the very best penetration into the marketplace through book signing events at major bookstores such as Barnes & Noble, Borders, Hastings, and many other locations. Why try to do it yourself when you can work with a highly trained marketing staff that knows this industry and knows what it takes to sell books? Your personal marketing representative will partner with you and with Key Marketing Group to set up book signing events and obtain media coverage and book reviews. Tate Publishing has great relationships with buyers and store managers at Ingram, Borders, Barnes & Noble, Family Christian, Lifeway, Amazon and others who make decisions on what books are carried in their stores and on their websites.
In addition, we work with our authors outside the retail market and into the specific niche that is unique to your book. We target the precise audience for your work and assist you in getting your book into the hands of those who need it most!